My goal is simple: Help you do more of your best work for the right clients and less of everything else.
Clarity First: The Assessment + Roadmap
Clarity First is a one-time deep dive into your business so you can stop guessing what to do next. We look at what is working, what is wearing you out and what you actually want more of. You walk away with decisions made and a simple plan you can trust.
You are not buying a course or a stack of templates. You get a person. You get me, asking questions, connecting dots and giving you an outside perspective on the business you are too close to.
What you get:
A clear picture of what your business should really be built around
An honest look at your current clients and work; what to keep, fix or stop
A short roadmap with a small set of priorities for the next 6 to 12 months
Guidance on where to put your time, money and marketing energy
Simple criteria for what is worth a yes and what you can safely say no to
Who it's for: You’re already doing the work, but feel scattered, stretched thin or unclear about what to commit to next.
ADVISORY + STEWARDSHIP
Clarity First is about making good decisions, Advisory is about staying with them. This is ongoing support for owners who want a thinking partner as they put the plan into practice.
We meet regularly to review what is happening in your business, adjust the plan and make sure the important work does not get buried under day-to-day urgency.
What we do together
Turn your roadmap into real steps on your calendar
Gut-check new opportunities against your focus and goals
Refine offers, pricing and boundaries as you learn what works
Tune your messaging so the right people understand your value
Provide accountability so you keep moving, even when things get busy
Who it is for: Owners who know what they want the business to become and do not want to spend the next decade figuring it out alone.
Let’s Talk.
I don’t expect a website to sell you. And I’m not sure if it should. Let’s start with a talk on the phone for ~15 minutes. If it feels like a fit, we can go from there.
Who This is For:
We work with creative humans, independent professionals and small business owners who:
Are great at their craft but need to reach a more aligned community.
Want clearer focus, and a sustainable roadmap to follow.
Want structure and clarity—without feeling boxed into a rigid model.
Are launching something new and need help navigating it.
If that sounds like you, let’s talk.
What We Deliver:
CLARITY FIRST
Our philosophy and most common starting point. A focused conversation + assessment + roadmap that names your goals, surfaces opportunities, and sets a simple plan. You leave with less overwhelm, more confidence, and the next three moves, so you can stop guessing and start building.
OWN YOUR DIFFERENCE
Stop competing on generalities. We help you name and lean into what makes you unmistakably you, so better-fit clients recognize it fast and self-select. You’ll get language to help you communicate effectively and efficiently. (BigBranding calls this “positioning” and messaging.” This is the practical version.)
PACKAGE YOUR PRACTICE
You’ve done enough projects to know what works, what’s profitable and that custom everything takes too much time. We help you define your best offers so they’re easier to say yes (or no) to. We define offer tiers, boundaries, and simple price rules so quoting gets faster, there’s less back and forth, and projects feel good to deliver. (BigBranding calls this “productization.” It just makes it easier to discuss, sell and deliver.)
SHOW UP WHERE IT MATTERS
You don’t need to be everywhere; you need to be obvious in the right place. We help you choose your primary channel(s), decide what to say there, and set a cadence you can actually keep, so visibility becomes a habit, not a sprint.
KEEP A RHYTHM
Light, regular check-ins to keep priorities clear, decisions moving, and your story aligned across site, socials, and sales—so you don’t lose the thread when things get busy.
“This guy’s normal. This guy’s great.”
-Grant Petersen, Rivendell Bicycle Works
“We gained A LOT of confidence… we know for a fact that we're on the right track and what we're doing is going to be way more impactful than what we were doing.”
-kellen hazelip, naomi furniture
“The shift in mindset has me focused and concentrating my productivity on achieving my goals.”